And when it comes to social media marketing, Instagram remains one of the most effective platforms to use. With over 1 billion monthly active users, the engagement potential on Instagram is immense. Adding your Instagram feed to your Squarespace website will provide visitors with a great way to connect with your business. As Instagram encourages more engagement than most social media platforms with its dynamic features like editing tools, filters, stories, reels, geo-tagging, hashtags, IG live, etc. No doubt a valuable tool for your business. This integration can potentially grow your Instagram following and drives more sales and engagement to your business. And we will be sharing with you the easiest methods to integrate your Instagram page through a step-by-step guide on each method.
Adding Your Instagram Feed to Your Squarespace Website
So that you know, there are two methods to integrate your Instagram into your Squarespace website. The first method is on how to display your whole Instagram feed, and the second method is on how to display just a single post or reel. With further ado, let’s get right into it!
Method #1: Adding Your Entire Instagram Feed to Squarespace
This is an awesome way to give your visitors a visual and interactive tour of your Instagram feed while still on your website. The feed on the website is automatically synchronized with the Instagram feed, i.e., it automatically updates your website feed to the most recent Instagram posts as they are uploaded. All these and more make this method an excellent choice for businesses that rely on Instagram for marketing their products and services. Also, Squarespace provides you with a few displays designed to capture your preferred aesthetic. To add your entire Instagram feed: There you have it; you have successfully added your Instagram feed to your Squarespace website.
Method #2: Adding A Single Instagram Post to Your Squarespace Website
This method is handy to showcase a single product or service post on your Instagram instead of showing the feed. This single post or reel is commonly used in a blog post or a copy. Here’s is how to incorporate this into your Squarespace website: Once you click on save, you will have your Instagram post or reel right there on your webpage. Note that IG reels do not automatically load on Squarespace as they would redirect visitors to your Instagram before playing.
Benefits Of Adding Your Instagram Account to Your Squarespace
If you’re not sold on why you should consider integrating your Instagram on the website; here are a few reasons why:
It keeps visitors engaged for longer on your website, with your business posts on Instagram.It gives your website a more aesthetic appeal with beautiful posts about your services.With Instagram’s followership, you have the opportunity to convert the traffic on your website into followers on your Instagram.Genuine appeal. Unlike your website, which is set up professionally, your Instagram gives people a chance to see your business in a more relaxed and flexible light.People get access to first-hand information about the business, such as behind-the-scenes activities, new products or services, locations, and maybe DM you.Generally, it just makes visitors more curious about your business.
Summary
There are two ways to incorporate Instagram into your website by adding your Instagram feed to your Squarespace website. The first method is to add your entire Instagram feed, which gives people a chance to preview your Instagram feed while on your website. And lastly, the second method allows you to add particular IG posts or reels anywhere on your webpage. Adding your Instagram to your Squarespace website is now a straightforward process that can potentially convert your visitors to IG followers and drive more sales.
